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Web Development Workflow Guide | George Susini Web tips

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George Susini – Web Development tips from Web Assist

George Susini – Small Business Web Design, eCommerce, Joomla, Zen Cart and Social Network Marketing

Overview

The web development workflow is a guide intended to educate you on the stages of web development, from planning through to deployment. Since the conception of WebAssist, we have re-designed our website multiple times, as well as produced numerous sites for clients. Through trial and error, we have created a successful workflow that will save you time and money.

Not all steps in the workflow will be applicable to your website. For example, if you are building a static brochure-type website, you can skip steps related to databases and commerce. As you begin the Planning Stage, review all the steps and decide which apply to your site.

If you work better with a printed checklist, click here to download a PDF version, complete with all of the steps.

Planning & Software Set-up

Planning your objectives is crucial to obtaining the results you desire in the end. In this stage, you will also want to discover and purchase tools that will help you to reach your objectives in the most efficient manner. We recommend taking advantage of a user-friendly HTML editor, such as Dreamweaver, in combination with WebAssist products, to create your website. Setting up the software needed to build your website in this stage will help save you time once you begin development.

Business Set-up

Once you are familiar with the tools you will be using to create your website, you are able to establish a timeline for the remainder of the project.You will save time if you also register your domain, set up your commerce needs and research legal requirements in this stage.

Design & Production

Creating compositions for your website allows you (or a client) to get a feel for how the website will look and how a user will navigate it. After comps are complete, you can optimize and slice your graphics, as well as create your html and css. Alternatively, you can purchase web templates, which will quickly accomplish many of the steps in this stage.

Development

Now you can add forms, maps, products, a shopping cart, checkout pages and anything else you want to achieve with your website. WebAssist extensions can vastly cut down on the time it will take you to achieve your desired functionality. Most of these tasks are optional, depending on the type of website you are creating.

QA & Deployment

It is important to test your website before you deploy it. Quality assurance typically includes: testing for broken links, browser compatibility testing, proofreading, performance testing (if you expect large amounts of traffic), security testing (for password-protected pages), transaction testing (for commerce sites), functional testing on dynamic pages and usability testing. Finally, you can deploy your website to the live server – your hosting account – and allow the world to visit your website.

George Susini – Small Business Web Professional

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What email address should you use on your web site ? | George Susini

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George Susini Small Business Web Site and Internet tips

The email address you use on the web requires careful consideration, Why you ask ? I have an email address and all my clients know it. Well…. Today’s economy for small business , will rely  on 101 marketing strategies. Including branding and trust. If my brand is Raleigh Tech , my web site is http://www.raleightc.com and I respond to you from g@yahoo.com, is that the trust you want to associate with the brand ? Would you give g@yahoo.com your credit card ? I certainly hope not and neither would you educated customers. So I should just give my real email address, well not so quickly. Through our advanced web site reporting, we can clearly see significant traffic from foreign countries. What is that about, we are just trying to market to Wake Forest, Durham, RTP and Raleigh North Carolina .The same information that enables your customers to find you,  also exposes your business to companies the specialize in spamming US web sites .While anti-spam laws are clearly defined in the US, our web sites are not protected  from foreign spam, which companies are using to skirt the US law. The solution : setup an email address the forwards to you main account such as info@raleightc.com, should this account become heavily spammed, we can easily switch it, update your site and the spammer will get nothing but a bunch of rejects to the emails they send. Your customer will still recognize the response email address you are using, which should be under you current domain name AAAA @yourdomainname.com , which will establish your brand

George Susini of Raleigh Tech
Small Business Web Site Design , ecommerce ,SEO and Social Network Marking solutions

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